What People Are Saying
“Candace has an exceptional skillset as a copywriter. Candace consistently demonstrates a remarkable ability to navigate multiple tones and voices with ease, adapting her writing to suit various audiences and platforms seamlessly. Her writing is not only versatile but also authentic and genuine, making her content relatable and engaging.
Candace's talent extends beyond writing; she is a strong presenter who communicates ideas effectively and engages her audience with confidence. One of her standout qualities is her meticulous attention to detail. She consistently checks her work for errors and typos, ensuring that all content she produces is polished and professional. Candace’s commitment to excellence and her ability to deliver under pressure make her an invaluable asset to any team”
— Allison Aragon - Account Manager at Monks
Max Original - Warrior S3 Launch
The legacy of Bruce Lee carries on in Max Original Series Warrior, based on Lee’s writings. Warrior’s season 3 premiere provided an excellent opportunity to bring back longtime fans, and introduce new ones, while honoring Lee’s 50th anniversary of his passing. We wanted to create buzz and reignite, leverage and build upon the established audience and sustain excitement leading up to the premiere by bringing the Warrior world to fans locally and globally through an innovative campaign that’s at the intersection of technology, culture and entertainment.
As Senior Copywriter, I scripted the recap video for Season 1 and Season 2 to prepare videos for the premiere of the upcoming season. I also provide in-asset and post copy across all social media platforms, and crafted the speeches the stars of Warrior recited at the Mural Reveal.
AWARDS: Shorty Award in Extended Reality
Bronze Winner at the 2023 Clio Awards